Kentucky Fried Chicken might be Kentucky Roasted in Hell for what it did.
It's Lent and the guys and gals at KFC are introducing a new fish sandwich just in time for Catholics who take meatless Fridays especially serious at this time of the year.
The company has asked the Pope himself for his blessing, with KFC President Gregg Dedrick sending a personal letter to the Vatican...
The sandwich, KFC says, is ideal for American Catholics who want to observe Lenten season traditions while still leading their busy, modern lifestyles. The company has turned to Pope Benedict XVI, beseeching him to bestow his Papal blessing for this innovative new menu item. Vatican officials confirmed they received KFC's request, and the company is hopeful to get the Pope's blessing this Lenten season.
It's appropriate, on one level, for a chicken peddler to appeal for assistance to a pope who is pretty right wing on many issues. This whole publicity stunt, however, like many things about KFC, is pretty damned tasteless.
Hat tip: Food & Water Watch